Alberta General Insurance Level 1 Practice Exam

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What does up-selling involve?

Selling unrelated products

Selling an upgraded version of an existing policy

Up-selling involves selling an upgraded version of an existing product or service, rather than unrelated products. Option A is incorrect because up-selling typically involves presenting complementary or supplemental products. Option C is incorrect because up-selling does not necessarily involve selling the same product at a higher price, but rather offering a more advanced or enhanced version of the product. Option D is incorrect because up-selling can also involve selling products to existing customers, not just new ones.

Selling the same product at a higher price

Selling products only to new customers

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